They're shiny, and we have been conditioned by society from an early age to equate diamonds with love, love with happiness, and so diamonds must mean happiness.
De Beers came out with a big campaign after one of the great wars, selling the idea that love comes from a box and from within that box, a shiny stone.
That does seem to be an interesting evolutionary quirk the species hasn't yet managed to shake. If you want to blame genetics for that perverse little attraction. Just because you wanted to work with the diamonds?
Of course we're no longer speaking merely diamonds but rather anything that has a rarity that can not be measured, nor faked such as it is with the diamond industry.
Diamonds are one of the few precious materials where the worth is readily apparent, even outside of a society's notions of value. Being the hardest naturally occurring substance on earth, it can be used for something impressive, other than being just twinkling away in a display case.
*shrugs and smiles crookedly* Though, I'm sure most people aren't thinking of the utilitarian hardware applications when diamonds are brought up.
Before or after the velvet box presentation? If beforehand, I just can't help but think of the amusing comedy of errors that would ensue, so it's hard to think of it as terrible.
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I buy it.
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*shrugs and smiles crookedly* Though, I'm sure most people aren't thinking of the utilitarian hardware applications when diamonds are brought up.
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Maybe if it was a shiny pendant that doubled as a drillbit. Best of all worlds.
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But wouldn't it be terrible if you accidentally got it confused with your others?
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Before or after the velvet box presentation? If beforehand, I just can't help but think of the amusing comedy of errors that would ensue, so it's hard to think of it as terrible.
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